The ODC method analyses together the different dimensions that influence a company's activity, in order to identify gaps, understand how they interact and determine the most relevant levers for action.
ODC connects the findings of the analysis to understand their causes and consequences. This makes it possible to prioritise needs and build concrete responses suited to the issues identified.
Observe·Decode·Consolidate
- O
Step 1
Observe
See the situation as it is lived, not as it is described.
- Interviews with leadership, management and the field
- Observation of practices and the customer journey
- Analysis of existing indicators and documents
- D
Step 2
Decode
Connect findings to separate causes from symptoms.
- Connecting findings with one another
- Identifying gaps and how they interact
- Prioritising needs
- C
Step 3
Consolidate
Turn understanding into concrete, lasting directions.
- Actionable, prioritised recommendations
- Clear objectives and tracking indicators
- Implementation support where needed
Key figures
International studies confirm the concrete impact of people-centred approaches:
- +10 to +25%
- overall efficiency when people strategy and business strategy are aligned.
- 4 to 8%
- additional growth for companies that put people and customers at the centre of their model.
- +1.3%
- customer satisfaction can follow from +5% employee engagement.
Sources: Boston Consulting Group · Martin Newman · Deloitte · Fujitsu
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